Dancia International is the UK’s leading high street dancewear retailer and Britain’s only dance shop franchise. Dancia International Franchise is Britain’s top dancewear retailer and supplier of choice for international dance companies, West End shows, and the very best training institutions around the world.
Dancia International is the UK’s leading high street dancewear retailer and supplier of choice for international dance companies, countless West End shows, and the very best training institutions around the world - not forgetting, of course, dancers of all ages who know they will find all the shoes, dancewear, accessories and specialist advice they need under one roof at their local Dancia dance shop!
Quality, style and value for money are the essence of Dancia’s diverse product range which incorporates shoes, dance wear and accessories for all styles of dance from ballet to ballroom and breakdancing to Broadway.
It’s not just the product range, but the high level of service and expertise on offer at Dancia shops that sets us apart from the competition. By forging links with local schools, arts organisations and dance companies, Dancia shops become a common link for everything dance related in the area, positioned at the heart of the local dance community.
Dance in the UK is big business and it’s getting bigger. The Department for Culture, Media and Sport reported on the growing popularity of dance in 2004, and since then, it has grown even further. In fact, dance in Britain is in a time of unprecedented growth in every respect!
ITV’s primetime show “Britain’s Got Talent” has been won by a dance act two years in a row, and with a host of other television shows like the BBC's "Strictly Come Dancing" and “So You Think You Can Dance!” Latin dance, Ballroom dance and a myriad of other styles have sashayed, top-rocked and pirouetted their way into living rooms across Britain inspiring many to put down the remote control and put on their dancing shoes.
When you think that all of this is in addition to the existing dance market, where almost every young girl and an ever increasing number of young boys are a potential Dancia customer, you can see that, despite the recession, market growth in this multi million pound industry has been enormous!
Starting your own business is exciting, but it can also be quite scary. By choosing to buy a Dancia franchise you will benefit from the experience of a company that has been running dancewear shops for more than 60 years.
Our comprehensive training programme covers everything you will need to know about the day-to-day running of your shop, plus certified instruction on specialist dancewear and dance shoe fitting techniques.
At Dancia head office, our team of dedicated franchise support staff are always on hand and ready to give advice on all aspects of running your dance shop business, from advertising and promotional activities to sourcing hard to find stock items and general guidance on the day-to-day running of your shop.
The Dancia International dance shop franchise offers a highly gratifying business opportunity full of both personal and financial rewards for the right person.
Previous experience in dance is not necessary, but you will need to have a sound business background, ideally in sales or marketing, along with plenty of enthusiasm and drive. You will be a ‘people person’, an excellent communicator and enjoy taking an active role in your local dance community.
If you are ambitious and committed to running your own business and have plenty of passion and energy to invest, then we have the training and ongoing support to help you succeed!
Compared with many retail franchise opportunities, our set-up costs are relatively low with an investment capital requirement in the region of £40,000, which includes full training and £15,000 stock.


1st February 2010
The Reading Dance Showcase - Sunday 7th June